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The little hack that saved me €10.000 on marketing software.

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gmail growth hack

One thing – infinite email addresses. Having more than one email address is rather common in this day and age – heck, I got around 10 Email accounts that I’m (almost) actively using. But with numerous mailboxes, it is easy to lose oversight. For example: I have one work email, one email account that I use just for saas billing, one I use to sign up for newsletters; another one...

[INFOGRAPHIC INSIDE] Marketing KPIs your team needs to track at all times

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Marketing KPIs you need to track at all times

For the ones who came in for the Infographic only, it’s at the very bottom of the page.  First off what are marketing KPIs? It might be obvious, but let’s get the definitions right first and then move on. After all, I still remember my early days in marketing when I had to Google what ARPU stands for during a meeting… Anyways, what is a Marketing KPI? A quick Google search (and we know...

Growth Hacking trends in e-commerce 2020

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After having recently presented 7 strategies to increase website conversions, we are now practicing a look at the future. Which strategies help your webshop to generate revenue and which growth hacks have already been successfully tested? Here come e-commerce trends and proven growth hacks that will improve your online store in 2020!   TURN LEADS INTO BUYERS: INCREASE Session Length On...

6 SEO Tools You Need To Rank Higher in 2019

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In the age of computers and the internet, websites have become the new norm. And if you are someone who wants to establish and grow organic traffic for your website, then you need to know how to play with SEO to your benefit.  Whether you are an SEO expert or a beginner, mastering the craft of SEO can be tricky. There are thousands of SEO tools currently available on the internet. To help you, we...

How to find Instagram Influencers and grow your sales

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If you are working to grow your sales through marketing, you must definitely have come across the term influencer marketing. With over 65% of influencer marketing budget increasing in 2019, it has become one of the best methods of marketing a product today. With more than two-thirds of marketers using Instagram to market their products, it ranks number 1 in the most impactful channel for...

Growth Hacking E-Commerce: 7 Strategies for Boosting Website Conversions

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Growth Hacking E-Commerce Checkout Cart Touchscreen Button

Let’s face it: growth hacking e-commerce can seem intimidating. It’s hard enough to run an online store, much less make it grow. Finding time and energy for growth hacking – a process that requires rapid-fire marketing experimentation and data analysis – sounds about as easy as beating Amazon. To make your growth journey less daunting, we’ve rummaged through our shopping basket...

Growth Hacking for Beginners: A Guide to the Basics of Data-Driven Marketing

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Side silhouette of growth hacking expert at work in office

If you’ve been paying attention at all, you’ve heard the term “growth hacking” by now. But what is growth hacking? Simply put, it’s an easy-to-learn marketing and sales methodology that’s based on testing, monitoring, analyzing and tweaking – and all the above as fast as possible! Growth hacking, in other words, means using any technique or strategy necessary to...

The CEEPIT Formula for Social Media: “CEEPIT” Real & KEEP IT Growing

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Social media marketing professional posting on network

Want to win at social media? Newsflash: it’s not a contest* 😉 But then again, there’s nothing wrong with having competitive drive. In fact, setting goals for yourself and then consistently meeting or exceeding those goals can boost both your motivation and your long-term growth. Follow this formula if you want to stay in it to win it in the social media marketing arena.

The 2019 Power Guide to UTM Parameters

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UTM parameters open laptop

What are UTM parameters? UTM parameters (Urchin Traffic Monitor), also known as UTM tags or codes, are customizable pieces of text that allow analytics software such as Google Analytics and Autopilot to track campaign traffic. In simple terms, a UTM code is a snippet of text that helps you track the success of different content across the web. Attaching them to the end of a URL can help you...